Step 1They see your store
Your store name, bio, location, and a visible badge appear at the top. Buyers instantly know they are in the right place and dealing with a real merchant.
Built for African MerchantsGet Started
How Swiftrole -
Shop Works.
Turn your WhatsApp business into a professional online catalogue in under 4 minutes. No app downloads. No commissions. No technical skills needed.
The Package
Three Minutes.
The Seller Journey
Sign up with your phone number
No passwords to remember. No email verification to wait for. Just enter your WhatsApp number, receive a one-time code, and you are in.
We use your phone number as your identity. That is how WhatsApp works, and that is how we work too.
Set up your store
Give your store a name and choose your unique store link, for example, Swiftrole-Shop/zaracollect. You own that link. It never changes.
Pick an accent colour that matches your brand. Choose your primary product category — Fashion, Beauty, Electronics, Food, or any category that fits your business. You are live in under 60 seconds.
Add your products
Upload a photo directly from your phone or computer. Write the product name, set the price in your local currency, add a description, and choose the category. That is all.
You can add as many products as you need. Mark products as Featured to push them to the top of your catalogue. Toggle any product as Sold Out instantly, without deleting it, so buyers know what is coming back.
Organise your catalogue into groups so buyers can filter by type. Create lists like ‘New Arrivals’, ‘Sale Items’, or ‘Best Sellers’ with a single category tag.
Share your link and receive orders
Your store is now live at Swiftrole-Shop/[yourhandle]. Copy your link and share it on your WhatsApp status, in your broadcast messages, on your Instagram bio, or anywhere you reach customers.
Every buyer who clicks your link sees your full catalogue: all your products, photos, prices, and descriptions. The
The Buyer Experience
What your buyers see on your Swiftrole-Shop.
Step 1
Step 2They browse your products
Products are displayed in a clean grid. Prices are clear, product photos are large, and buyers can filter by category to find exactly what they want.
Step 3They tap to see details
Tapping any product opens a detailed view with the full photo, description, price, and key information — all without leaving the page.
Step 4They tap Buy on WhatsApp
One tap opens WhatsApp conversation with you. The message is already written with the product name and price, so the buyer just sends it and the conversation begins.
Seller Tools
Tools built to help you
sell more
Create Your Free Store
Analytics Dashboard
See which products buyers are viewing, clicking, and enquiring about, updated daily. Know exactly what is working and what to promote next.
Daily Drop Builder
Select up to 12 products for today’s featured collection. Swift-Shop generates a formatted WhatsApp broadcast message you can paste directly into your broadcast.
WhatsApp Status Slides
Generate beautiful 9:16 product slides for your WhatsApp Status. Choose a theme, pick your product, and download a ready-to-post image, no design skills needed.
No card required
See it yourself. Stop sending photos one by one on WhatsApp?
The best way to understand Swiftrole-Shop is to try it. Create your free store in under 4 minutes — no credit card required.
Built for ambitious brands
Built BySwiftroletech.
Swiftrole-Shop is a product of Swiftroletech LTD, a product design and development agency based in Nigeria, building digital tools for African businesses and entrepreneurs.
swiftroletech.com